AI Sales ROI Calculator
Estimate how many more meetings, qualified opportunities, and revenue your sales team could generate by using AI voice agents for outbound calling
Projection assumptions
These are indicative projections based on your inputs. Actual results depend on your product, sales process, AI script quality and team execution.
Meetings: AI additional calls × connect rate × (booking rate × AI effectiveness). Revenue opportunity: additional meetings × win rate × deal value. Human team calls and conversion rates are unchanged. Staff time value: full-time equivalent freed × annual salary. All figures are indicative only.Your True Team Cost (Including CPF)
We start from what your sales team actually costs, not just take-home salary. Monthly salary is annualised, multiplied by your headcount, then loaded with an extra 17% for employer CPF contributions. That true total is what gets used later when we put a dollar figure on the staff time AI frees up.
Mapping Your Current Sales Funnel
Your daily call count is scaled to a full working year (250 days), then passed through your funnel rates in sequence: connect rate turns calls into connects, booking rate turns connects into meetings, and win rate turns meetings into closed deals. Deal value converts that into a revenue figure. This is your baseline, exactly as your team performs today, untouched by anything AI adds.
How AI Adds Extra Call Volume
The call volume multiplier doesn't replace your team's calls, it stacks on top of them. Your existing call count stays exactly as entered; AI supplies the additional calls needed to reach your chosen multiplier. A 2x multiplier means your team's current volume, plus an equal amount again handled by AI.
Why AI's Booking Rate Is Discounted
The additional calls AI makes don't convert at your team's full booking rate, they're adjusted by the effectiveness slider. This reflects a simple reality: AI is excellent at volume and consistency, but a human rep's rapport still tends to close a warmer meeting. Set the slider to 100% if you believe AI performs on par with your team, or lower it for a more cautious estimate.
Pipeline vs. Revenue Opportunity
These are two different numbers deliberately shown side by side. Additional pipeline is the raw value of every extra meeting AI books, before accounting for the fact that not every meeting closes. Revenue opportunity applies your win rate on top of that, giving you the more conservative, realistic figure of what actually converts to closed revenue.
Putting a Value on Freed-Up Staff Time
The extra calls AI handles are calls your team no longer has to dial themselves. We convert those calls into minutes freed, then into an equivalent number of full-time staff, then multiply that by your true team cost per head (salary plus CPF) to arrive at a dollar value, alongside what share of your total team payroll that represents.
Reading the Funnel Comparison
The two-column table walks the same funnel twice, once for your current human-only operation and once with AI's added volume folded in. Each stage narrows the same way: calls, connects, meetings, then closed deals, so you can see exactly where the extra volume compounds into extra revenue.
Why These Figures Are Indicative, Not Guaranteed
Every number here depends on assumptions you control: your funnel conversion rates, your deal economics, and how effective you believe an AI voice agent will be for your specific script and audience. Real performance varies by industry, offer, and execution quality, so treat this as a planning tool, not a forecast.
Figures are estimates based on the inputs you provide and standard Singapore working-hour and CPF benchmarks. Actual results vary depending on your product, sales process, AI script quality and team execution.
Turn projections into a sales strategy
See how AI voice agents could fit into your sales process with a personalized ROI assessment

